You do great work but how do you let your patients know that?

If you differentiate your practice then having competitive pricing becomes much less important.

Confusion, doubt and overwhelm are the enemies of case acceptance. Avoid them at all costs.

Does it make sense to have an hourly rate or should you charge by the procedure?

Being impatient can cost you lost patients. Better to keep them in the practice.

Your front desk person can ask a simple, low pressure question that can sharply increase you patient flow.

Never die wondering. If you ask patients about good treatment you will be amazed how often the answer is "Yes".

Most dentists are having down time currently. How can you fill in the spare time productively?

How much a dentist needs to talk shows the quality of systems in your office.

How much a dentist needs to talk shows the quality of systems in your office.

Dragged through a hedge backwards is not the look you want to have down at the office.

Patients are doing you a favour when they choose your office. Do you show your gratitude?

Do you have a plan B for communicating with patients when plan A is not working?

Should you be a preferred provider? It's a decision only you can make but if you decide not to then own the decision.

Staff members who focus on the outcome ("performers") are worth their weight in gold.

How much attention do your patients deserve? 100%? 90%? 50%? The more the better I say.

Part 2. None of these three myths will help you be successful with case acceptance. In fact they'll kill your success ratio and lose patients from your practice.

None of these three myths will help you be successful with case acceptance. In fact they'll kill your success ratio and lose patients from your practice.

Not every client in your practice will be "ideal" but it's good to recognise one when they turn up.

Assuming that you know what a patient can afford is a road to disaster. Patients deserve better.